MONK HAUS

Streamlined and reimagined the brand story and all editorial assets across three sites into one robust site of gemstone and artisan e-commerce and wellness services.

THE SHASTA

Crafted the brand story and all editorial assets for a wellness e-commerce shop focused on Ayurvedic mushroom and tea extracts.

CALIFORNIA WILD GARDENS

Reimagined and redirected to the focus of the retail business to better tell the story of the concept, the owner, the services, all while giving love to California’s wild flowers.

ALL BALM

Reimagined website and bio copy to best tell the story of this homegrown topical cannabis brand.

KHAMOUSHIAN LAW GROUP

Layla Khamoushian is constantly evolving as a person and as an immigration lawyer, and she wanted the services she provides the community to reflect this wellness sentiment.

DEFINITIONS GYM

Individualized and custom services are all the rage, and this private gym with uniquely tailored programming, as well as top level COVID safe health measures, meant this small business needed to convey these parts of their brand story.

CORE SMILES

21st century dentists aren’t the tooth terrors of yesteryears, these two thoughtfully entrepreneurial doctors weave innovation into their practice and needed a storyteller to help demonstrate that.

PILATES PLATINUM

The body has so many stories to tell, and with 4 locations across Los Angeles, this boutique fitness Mecca has so much wise content to share.

CENTER FOR COUNCIL

Everyone has a story to tell, and no one wants to be defined by the worst thing they may have ever done. I helped the often times invisibilized humans who were locked away within the criminal justice system humanize their journey.

BEIT T’SHUVAH

I crafted all of the IOP external facing and internal copy —editorial and narrative about the programming and participant experiences.

CALIFORNIA PSYCHICS

I wrote and copyedited the editorial content for the consumer-facing magazine published by California Psychics.