Beauty

Copywriting and Branding by Shira Levine for LeCloo

LE CLOO

I created all the origin story and product language for the creation and launch of this skincare and wellness collection.

Copywriting and Branding by Shira Levine for Beautycon Festival

BEAUTYCON

Conceived of and wrote marketing collateral leading up to and for Los Angeles and New York Beautycon events.

Shira Levine Branding and Copywriting, Jafra Rose Blossom

JAFRA

Reimagined and wrote the campaign and advertising copy for the launch of the Blossom fragrances.

 
Shira Levine Branding and Copywriting, Meduzza Olio Botanical

MEDUZZA OLIO BOTANICAL

Wrote the rebrand, relaunch origin story and product copy. Streamlined and targeted messaging.

Copywriting and Branding by Shira Levine for Delicate Raymond

DELICATE RAYMOND

Wrote brand organ story, and streamlined product descriptions to reflect a refreshed tone and mood.

Copywriting and Branding by Shira Levine for 6 Shore Road

6 SHORE ROAD

Wrote the brand bio and copy for the launch of the first collection and additional assets for presentation at New York Fashion Week.